Public Relations Senior Account Executive, Consumer PR

We imagine the new. Inspire the next. And use the power of our creativity to help build up those around us.

At Allison, we provide a limitless environment where you can build, create, and grow. Our openly collaborative and highly supportive culture is free from bureaucracy and red tape. With over 1,000 innovators from diverse backgrounds, we break new ground for world-class clients across 50 global markets and dozens of industries. We believe in creating a space where everyone can freely express their opinions, share their ideas and dreams for the future, and be themselves.

We foster an inclusive culture that attracts builders from all backgrounds who can envision new solutions and create outcomes that move our clients' businesses forward, while helping everyone on the team learn and grow together. Our shared ideal of the builder's mindset is limitless and available to everyone, and we push the boundaries to create new and innovative solutions for our clients and ourselves.

We create lasting impact and relationships, and our culture fosters meaningful connections and friendships that last beyond the workplace. If you're ready to join a team that pushes you to be your best, supports you every step of the way, and celebrates your successes, welcome to Allison.

We are seeking a Public Relations Senior Account Executive with experience in Consumer PR to join our Tokyo team. This is a full-time, hybrid role designed for mid- and entry-level professionals who bring a mix of creativity, organization, and strategic thinking to the table.

You’ll be an integral part of the team, driving consumer campaigns and initiatives for top global and local brands. The ideal candidate is a bilingual communicator—native-level Japanese with strong English skills—who thrives in a fast-paced, collaborative environment. This role will touch on everything from crafting bilingual press materials to managing influencer programs and executing consumer events.

• Lead and support day-to-day public relations activities across multiple consumer clients

• Draft, edit, and translate press materials and client communications in both Japanese and English

• Build and maintain strong relationships with key media and consumer lifestyle influencers

• Plan and manage influencer collaborations, seeding programs, and brand activations

• Oversee execution of consumer-facing events, product launches, and press conferences

• Manage external vendors, including event production and creative partners

• Contribute to strategic planning, brainstorms, and campaign development

• Provide mentorship and guidance to junior team members

• Monitor media coverage and consumer trends to identify timely opportunities

• Participate in new business development and pitches, as needed

• Champion Allison’s inclusive culture and support training and development efforts

• Experience in public relations, preferably in consumer/lifestyle brands

• Native-level Japanese and strong English communication skills (written and spoken)

• Experience managing media and influencer relationships in Japan

• Strong press writing and translation skills in both languages

• Proven track record in event planning and vendor coordination

• Creative thinker with strong organizational and planning skills

• Comfortable using Microsoft Office suite, Zoom, and Microsoft Teams

• Familiarity with media and social monitoring tools is a plus

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